Have you ever wanted to change a title tag in your WordPress? The best and easiest way is to use a plugin called Yoast. Yoast does many things SEO related incredibly well. Titles tags and Meta Descriptions are just some of them. A title tag should clearly state the title of your page. The title…
There are over 11 million local listings on Google Maps. With so much competition, it may seem like an impossible feat to be featured in this listing. Regardless of where your business is, even Westlake Village, CA, you have competition and you must take the proper steps to secure your position. If you are looking…
Some business owners spend up to $2500 on marketing and advertising. Most entrepreneurs understand that in order to set themselves apart from the competition, they have to spend money. Creating an online presence for a business is no easy task. The first step in this process is having a state-of-the-art website developed. Once the website is…
Is your business in need of an effective marketing technique? Are you interested in having a share of the benefits of digital marketing? Local SEO is the easiest way towards making it big in the branding game. The SEO technique has a lot to offer for the businesses that are wise enough to invest in…
What is PPC management? Think of hiring a PPC management company the same way you may hire a hotel management company. Similarly, they will manage your promotions, budgets, and allocate resources to ensure you get the most for your money. With hiring any PPC management company, the quality of your returns depends on the quality…
Did you know that 64% of consumers will make a purchase after viewing a branded social video? This is just one of the many benefits of digital marketing that explains why these techniques are becoming the backbone of many businesses key marketing strategy. If you’re not currently utilizing the powerful benefits that come with a…
Trying to get started with improving your online presence? Wondering whether your Moorpark business needs SEO? If you have a local business in Moorpark, you need to ensure you have a great website to match. Unfortunately, simply launching a website for your business isn’t enough. You also need to ensure that online searchers are finding it easily. Using search…
Quick question: how did you find this article? Let me guess: you did a search for SEO benefits for businesses in Oxnard, and this showed up, right? With everyone connected to the internet, more people are increasingly using the internet to find local businesses around them. Think about it for a second: how do you find…
Why should your business pay attention to local SEO rankings? A Google study revealed that up to 4 in 5 consumers rely on search engines to discover local services, products or events. Consumers are searching for local information to influence their purchasing decisions everywhere. The local information may include business hours, directions and local store…
Have you decided to hire a web developer? Outsourcing website development is a smart move. Doing so guarantees a customized, professional site designed to set you apart from your competitors. However, it also means a significant investment. Some business owners decide to build their own websites as a means of saving money. A DIY site is…
There are 4.2 billion people using the internet today. The vast majority of them utilize Google to find businesses in their area. All of that searching has made it so Google fields over 5 billion searches on a daily basis. Do you want to be the business that pops up when Camarillo customers are searching…
The average small business is set to spend around $75,000 this year on digital marketing, so it’s essential for businesses to find ways to cut back. Local optimization is one of the best ways to get a good ranking in search results and to build a local following. Local SEO is your best bet to…
If you want to make it big in the business world, you need to get a foothold in the mobile marketplace. It was estimated that over 2 billion people owned a smartphone in 2017. Countless people use their mobile phones as their main source of internet connectivity, and you’re missing out on valuable customers if…
The United States has 28 million registered small businesses. If you thought competing against 28 million businesses was bad, get this – As many as 543,000 new companies open their doors every month. To cut through all that clutter and ensure continuous growth, it’s imperative that businesses leverage digital marketing strategies that can help them…
Google indexes the entire known internet every month. That’s multiple trillions of URLs. They do this by indexing, or “crawling” the web with their bots or search crawlers. I’ve always imagined their crawlers as these little pac-men that eat the content of your website. The more tasty the content, the more they eat and the…
Facebook Reviews RIP? Some have already noticed that Facebook is actively phasing out its Reviews system in favor of a new Recommendations system. This update appears to be a staged roll-out from Facebook much like an algorithm change is rolled out by Google. Facebook updated businesses with a few slides, selling their new recommendation system: 1. Ratings are…
A Ridiculously Brief History of SEO First the internet Online. The internet. The world wide web. It has many names, and it contains more information than any other collection of data in human history. The only problem was how to find what you were looking for. Back in the day, websites only had IP addresses…
